Earning Money

I was walking into the bank today to get some checks put into my checking account because I needed to pay off my credit card when I began to think of ways that I wanted to monetize Dorm Earning. And I began to think about what I already use on the site. Adsense and Adtoll are currently the only ones I use and unfortunately, the second one is going to be getting the boot soon because I am tired of receiving no advertisers and all of that rubbish. But, that’s for another post.

What today’s post is for is whether you should sell your advertising yourself or if you should just stick to companies to do it. For instance: should I sell the 125×125 banners myself that I want to sell as well as the links to other sites that I would love to sell? Should I sell the reviews myself? OR! Should I sell the links through Text-Link-Ads and sell the reviews through ReviewMe? And I began to think about it for a little while and there are really pros/cons for both sides.

Pros for Selling Private Advertising:

• I get to keep all the money.
• The amount of money that it costs is based on what I feel it should be and I can make more.
• No commission which goes with the first bullet.
• I don’t have to be afraid of getting banned from that company.

Pros for selling using a company:

• They sell the advertising for you, thus giving you more time to blog and the such.
• Their marketplace is so much larger, you are bound to find an advertiser or two more.
• They are experts so they know what is a good price for your site rather than what you THINK it deserves.

Those are just three pros for each of them and the cons are just the anti-parallels of that. But, what do you think? As a blogger, should it be our responsibility to go out and find advertisers and the such or should we rely on companies to make our money? Should we, as bloggers, give them such hefty % of our earnings or should we do it ourselves? I’d love if some people posted their opinions and let me know what they think. I have been leaning towards finding the advertisers myself, but who knows? I may change. Let me know.

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